Privacy Policy
1) Introduction and contact details of the controller
1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how your personal data is handled when you use our website. Personal data refers to all data with which you can be personally identified.
1.2 The controller for data processing on this website, as defined by the General Data Protection Regulation (GDPR), is vonHaller GmbH, Endersnbacher Str. 71, 70374 Stuttgart, Germany, Tel.: +49 152 23040094, E-Mail: info@horsda.de. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
2) Data collection when visiting our website
When you use our website for informational purposes only, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/referrer from which you accessed the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for any other purpose. However, we reserve the right to retrospectively check the server log files if there are concrete indications of unlawful use.
3) Hosting & Content Delivery Network
Shopify
For hosting our website and displaying the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.
4) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device for a longer period and enable the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of your web browser's cookie settings.
If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 Para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 Para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
You can configure your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general.
Please note that if cookies are not accepted, the functionality of our website may be limited.
5) Contacting us
5.1 Trusted Shops
For review reminders, we use the services of the following provider: Trusted Shops AG, Subbelrather Str. 15c, 50823 Cologne, Germany
Only on the basis of your explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR, we transmit your email address and, if applicable, other customer data to the provider so that they can contact you with a review reminder via email.
You can revoke your consent at any time with future effect, either to us or to the provider.
We are jointly responsible with the provider for the processing described above in accordance with Art. 26 GDPR. The agreement on joint responsibility can be viewed here: https://help.etrusted.com
5.2 When you contact us (e.g., via contact form or email), personal data will be processed – solely for the purpose of handling and responding to your inquiry and only to the extent necessary for that purpose.
The legal basis for the processing of this data is our legitimate interest in responding to your inquiry in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact aims at concluding a contract, an additional legal basis for the processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no legal retention obligations to the contrary.
6) Comment Function
When using the comment function on this website, in addition to your comment, information about the time the comment was created and the commenter name you chose will be stored and published on this website. Furthermore, your IP address will be logged and stored. This storage of the IP address is for security reasons and in case the data subject infringes the rights of third parties or posts illegal content through a comment. We require your email address to contact you if a third party should object to your published content as illegal.
Legal bases for storing your data are Art. 6 para. 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to by third parties as illegal.
7) Use of customer data for direct marketing
7.1 Newsletter subscription
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter after you have explicitly confirmed your consent to receive newsletters by clicking on a verification link sent to the email address provided.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 Para. 1 lit. a GDPR. In this context, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when registering for the newsletter will be used strictly for the intended purpose.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
7.2 Sending email newsletters to existing customers
If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range as those already purchased via email. According to Section 7 (3) UWG, we do not need to obtain separate consent from you for this. The data processing in this respect is solely based on our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails.
You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller mentioned at the beginning. For this, you will only incur transmission costs according to the basic tariffs. After receipt of your objection, the use of your email address for advertising purposes will be stopped immediately.
7.3 Klaviyo
Our email newsletters and other promotional email communications are sent via this provider: Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA
Based on our legitimate interest in effective and user-friendly email marketing, we pass on the data you provided during registration to this provider in accordance with Art. 6 Para. 1 lit. f GDPR, so that they can handle the email dispatch on our behalf.
Subject to your explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR, the provider also performs a statistical success analysis of email campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. Device information (e.g., time of access, IP address, browser type, and operating system) is also collected and evaluated, but not merged with other data sets.
You can revoke your consent to email tracking at any time with future effect.
We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.
7.4 Shopping Cart Reminders via Email
If you abandon your purchase before completing your order, you have the option to be reminded once about the contents of your virtual shopping cart via email.
The only mandatory information for sending this reminder is your email address. Providing further data is voluntary and may be used to address you personally. For sending emails, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have explicitly confirmed your consent by clicking a verification link sent to the provided email address.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 Para. 1 lit. a GDPR for sending a shopping cart reminder. In this context, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when registering for our email notification service will be used strictly for the intended purpose.
You can unsubscribe from shopping cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
8) Data processing for order fulfillment
8.1 Insofar as required for contract fulfillment for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.
If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact data you provided when ordering to inform you personally within the scope of our legal information obligations in accordance with Art. 6 para. 1 lit. c GDPR. Your contact data will be used strictly for this purpose for communications about updates owed by us and will only be processed by us to the extent necessary for the respective information.
For the processing of your order, we also cooperate with the following service provider(s), who support us fully or partially in the execution of concluded contracts. Certain personal data will be transferred to these service providers in accordance with the following information.
8.2 Use of payment service providers
- Apple Pay
If you choose the "Apple Pay" payment method offered by Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed via the "Apple Pay" function of your iOS, watchOS or macOS device by debiting a payment card stored in "Apple Pay". Apple Pay uses security features integrated into your device's hardware and software to protect your transactions. To authorize a payment, you must enter a code you previously set and verify it using the "Face ID" or "Touch ID" function of your device.
For the purpose of payment processing, your information provided during the ordering process, along with information about your order, will be transmitted to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for the purpose of carrying out the payment. The encryption ensures that only the website where the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm payment success.
If personal data is processed during the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.
If you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made on your Mac via Safari, the Mac and the authorization device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you personally. You can deactivate the option to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and deactivate "Allow Payments on Mac".
Further information on data protection at Apple Pay can be found at the following internet address: https://support.apple.com
- Klarna
One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment data provided during the order process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be transmitted to them in accordance with Art. 6 Para. 1 lit. b GDPR. The transmission of your data in this case is solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
If you select a payment method where the provider makes an advance payment (such as invoice or installment purchase or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, and possibly data for an alternative payment method) during the ordering process.
To protect our legitimate interest in assessing the creditworthiness of our customers, we transmit this data to the provider for a credit check in accordance with Art. 6 Para. 1 lit. f GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you selected can be granted with regard to payment and/or default risks.
In addition to internal provider criteria in accordance with Art. 6 Para. 1 lit. f GDPR, identity and creditworthiness information from the following credit agencies can also be included in the decision-making process for application review:
https://cdn.klarna.com
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal
This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method from the provider that requires advance payment, your payment data communicated during the order process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be transmitted to this provider in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, the transmission of your data is solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
If you select a payment method where we make an advance payment, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, and possibly data for an alternative payment method) during the ordering process.
To safeguard our legitimate interest in determining your creditworthiness in such cases, we transmit this data to the provider for a credit check in accordance with Art. 6 Para. 1 lit. f GDPR. Based on the personal data you provide, as well as other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you selected can be granted with regard to payment and/or default risks.
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal Checkout
This website uses PayPal Checkout, an online payment system from PayPal, which consists of PayPal's own payment methods and local third-party payment methods.
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, we transmit your payment data during the payment process to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transmission takes place in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – "Pay Later" via PayPal. For this purpose, your payment data may be transmitted to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
If the PayPal payment method "invoice purchase" is available and selected, your payment data will first be transmitted to PayPal for payment preparation, whereupon PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") for payment processing. The legal basis in each case is Art. 6 para. 1 lit. b GDPR. In this case, RatePay carries out an identity and credit check on its own behalf to determine creditworthiness according to the principle already mentioned above and transmits your payment data to credit agencies based on its legitimate interest in determining creditworthiness in accordance with Art. 6 para. 1 lit. f GDPR. A list of credit agencies that Ratepay may use can be found here: https://www.ratepay.com
When using a local third-party payment method, your payment data will first be transmitted to PayPal for payment preparation in accordance with Art. 6 Para. 1 lit. b GDPR. Depending on your selection of an available local payment method, PayPal will then transmit your payment data to the respective provider for payment processing in accordance with Art. 6 Para. 1 lit. b GDPR:
- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
Further data protection information can be found in PayPal's privacy policy: https://www.paypal.com
- Shopify Payments
This website provides one or more online payment methods from the following provider: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
If you select a payment method from the provider that requires advance payment (e.g., credit card payment), your payment data communicated during the order process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be transmitted to this provider in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, the transmission of your data is solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
9) Retargeting/ Remarketing and Conversion Tracking
Meta Pixel with Advanced Matching
Within our online offering, we use the "Meta Pixel" service from the following provider in advanced matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")
If a user clicks on an advertisement placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter using "Meta Pixel". This URL parameter is then entered into the user's browser after redirection by a cookie that our linked page itself sets. In addition, this cookie collects specific customer data such as the email address, which we collect on our website linked to the Facebook or Instagram ad for processes such as purchases, account logins, or registrations (advanced matching). The cookie is then read and enables the transmission of data, including specific customer data, to Meta.
We use "Meta Pixel" with advanced matching to make our advertisements (so-called "Ads") on Facebook and/or Instagram more effective and to ensure that they correspond to the users' interests or have certain characteristics (e.g., interests in specific topics or products, which are determined based on the visited websites), which we transmit to Meta (so-called "Custom Audiences").
Furthermore, we analyze the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an advertisement (conversion). Compared to the standard version of "Meta Pixel", the advanced matching function helps us to better measure the effectiveness of our advertising campaigns by recording more attributed conversions.
All transmitted data is stored and processed by Meta, so that an assignment to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta's data usage guidelines (https://www.facebook.com
All the processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.
The information generated by Meta is usually transferred to a Meta server and stored there; in this context, a transfer to Meta Platforms Inc. servers in the USA may also occur.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
10) Page Functionalities
10.1 Address verification by Deutsche Post
To enable real-time checking of certain entries in the address form of our webshop's order process for input errors, we use the services of the following provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn
The provider validates the entered address, verifies the spelling, and adds any missing data. For ambiguous addresses, correct alternative suggestions are displayed. For this purpose, the address data you entered is transmitted to the provider, stored, and evaluated there.
This processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR, based on our legitimate interest in correctly capturing the customer's accurate address data for the diligent fulfillment of our contractual delivery obligations and to prevent problems with contract execution.
The provider processes the affected data separately and does not combine it with other data sets, and deletes it as soon as its status or correctness has been confirmed, but no later than after 30 days.
10.2 Google Customer Reviews (formerly Google Certified Shops program)
We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program gives us the opportunity to collect customer reviews from users of our website. After a purchase on our website, you will be asked if you would like to participate in an email survey from Google.
If you give your consent in accordance with Art. 6 Para. 1 lit. a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The rating you submit will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. In the context of using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC. in the USA.
You can revoke your consent at any time by sending a message to the data controller or to Google.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
Further information on Google's data protection regulations can be found here: https://business.safety.google
11) Tools and Other
- Lexware Office
For accounting, we use the service of the cloud-based accounting software from the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany
The provider processes incoming and outgoing invoices and, if applicable, also the bank transactions of our company in order to automatically record invoices, match them to transactions, and generate financial accounting from this in a partially automated process.
If personal data is processed in this context, the processing takes place on the basis of our legitimate interest in efficient organization and documentation of our business processes in accordance with Art. 6 Para. 1 lit. f GDPR.
12) Rights of the Data Subject
12.1 Applicable data protection law grants you, in relation to the controller, the following data subject rights (rights of information and intervention) with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise conditions:
- Right to information according to Art. 15 GDPR;
- Right to rectification according to Art. 16 GDPR;
- Right to erasure according to Art. 17 GDPR;
- Right to restriction of processing according to Art. 18 GDPR;
- Right to notification according to Art. 19 GDPR;
- Right to data portability according to Art. 20 GDPR;
- Right to withdraw granted consents according to Art. 7 Para. 3 GDPR;
- Right to lodge a complaint according to Art. 77 GDPR.
12.2 RIGHT TO OBJECT
IF, WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.
13) Duration of Personal Data Storage
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if applicable – additionally by the respective statutory retention period (e.g. commercial and tax law retention periods).
When processing personal data on the basis of an explicit consent according to Art. 6 Para. 1 lit. a GDPR, the data concerned will be stored until you revoke your consent.
If statutory retention periods exist for data processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods expire, provided that it is no longer necessary for contract fulfillment or contract initiation and/or we no longer have a legitimate interest in further storage.
When personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object under Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the assertion, exercise or defense of legal claims.
When personal data is processed for direct marketing purposes based on Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object according to Art. 21 para. 2 GDPR.
Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

